What We Do
Localization
Chinese website development, China SEO, video production, print and digital design, and cross-platform integration.
Social Media
WeChat, RedNote, Douyin, Bilibili, and Weibo management, KOL collaborations, and paid social campaigns.
Event Support
Event planning and coordination, on-site support, post-event PR, and China roadshows.
Consulting
Market research, business intelligence, and in-country representation.
Interactive Media Design
AR interactive experiences, AI digital avatars, holographic content
Insight
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Insight
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Why You Need a Chinese Website Now?
Over the past few years, thousands of websites have been blocked in China, including almost all of Google, foreign social media, and numerous news and media outlets, because of internet censorship in China. At the same time, access to VPNs (Virtual Private Networks), digital gateways through Chinese censorship, has dramatically fallen - stricter enforcement against their use and new measures after two illegal Chinese VPN suppliers were put into jail…
WeChat’s Straightforward
Contact-Organization System
WeChat may very well be the most important app in China, using it in a professional environment necessitates the organization of WeChat contacts. Organizing your WeChat contacts is important because it helps you find contacts quickly without the headache of searching through your entire list and helps you send out messages and push documents to targeted groups of people…
Marketing on Weibo
Weibo is China’s microblogging site, similar to Twitter. As of 2017, it has more users than Twittermaking it one of the most prominent social media platforms in the world. It is also China’s most distinguished and efficient mass-marketing tool and its usership is approaching 500 million.
Our Partners
The PIE News
Augmented World Expo
International Society for Technology in Education
Global E-Commerce Leadership Forum
Washington International Education Conference
Global Education Technology Summit
US Commercial Service
The China Checklist
International businesses succeed in foreign markets when they understand local challenges and values. Sunrise's clients work with our Beijing-based team of 75 China experts to help navigate China’s dynamic business landscape. As your organization looks to capitalize on China's growing market, use the following checklist to set up your business for success.
Localization
The key to the Chinese market
Host your website in China to avoid the Great Firewall.
Design Chinese-language marketing materials in mobile-friendly formats.
Boost visibility on highly-trusted networks in China like Baidu and Zhihu.
Social Media
Reach more Chinese consumers
Establish official accounts on major Chinese social media platforms like WeChat and Weibo.
Launch marketing campaigns across different platforms to maximize your reach.
Engage with local Key Opinion Leaders.
"Guanxi" Development
Relationships matter
Host events and activities to build personal connections and reinforce confidence.
Build a well-designed feedback system that demonstrates attention to customers.
Initiate interactive campaigns and give gifts to customers to grow brand loyalty.
"Guanxi" Development
Relationships matter
Host events and activities to build personal connections and reinforce confidence.
Build a well-designed feedback system that demonstrates attention to customers.
Initiate interactive campaigns and give gifts to customers to grow brand loyalty.
