WHY IT MATTERS
Meet Chinese consumers on their terms.
Today's Chinese consumers and business partners expect a web presence they can actually access, social content on the platforms they use, and messaging that resonates in their language and culture. Brands that fall short of that standard rarely get a second chance.
Brand Recall Demands Local Channels
Douyin, WeChat, Weibo, and RedNote are where Chinese consumers discover and evaluate brands. Without a presence there, your brand does not register regardless of your global reputation.
Douyin's in-app purchase feature drives billions in annual brand sales.
The Firewall Is a Business Barrier
International websites, analytics tools, and ad platforms do not always work in China. Brands need China-specific infrastructure, including ICP licensing, local hosting, and China SEO, to convert Chinese interest into real engagement.
Over 90% of Chinese internet users operate entirely behind the Great Firewall.
Localization Is More Than Translation
Literal translations don't cut it in China. Effective campaigns need cultural context, adapted messaging, and local creative developed by a team that understands both your brand and Chinese consumer expectations.
Culturally adapted campaigns see significantly higher engagement and conversion in China.
WHAT WE OFFER
End-to-end China market entry, built around your brand.
Sunrise is a China-focused agency offering localization, marketing, and market entry services under one roof, so nothing gets lost between vendors.
- Chinese Website Development and Hosting
- Social Media Management on WeChat, Weibo, and Douyin
- Digital Ad Campaigns and Paid Media
- Video and Immersive Content Production
- China SEO and Search Engine Marketing
- Content Localization and Creative Production
- Market Research and Consumer Insights
- Video and Immersive Content Production
